It's not unusual for publishers to target fall for releasing top games to catch holiday shoppers more than half of all games are sold during the last three months of the year.
"It's been thought that ratings actually do matter in the video game industry, and it does seem to be the case." But the high review scores many releases are getting should help "drive stronger sales this year, especially in the early part of the holiday season," says analyst Matthew Jacob with ITG Investment Research.Īs the economy led publishers to release fewer titles, the quality of each individual game has risen, Jacob says.
So far this year, consumers have spent about 5% less on gaming than in 2010, when total sales approached $19 billion, according to The NPD Group. According to rating aggregation site, Uncharted 3 rates a 94 out of 100, surpassed recently only by Batman: Arkham City, which has a 97 on Xbox 360 (the PS3 version has a 95). Luckily, Uncharted 3 is armed with a weapon of its own: near-perfect critical reviews. Some of these guys are 800-pound gorillas and suck the air out of the room, to mix metaphors, but I think we are offering something different." "You want to make sure that you get your audience. "It's a tough economy, and people only have so much money to spend," Hennig says.
UNCHARTED 3 UPDATE
And more are on the way, including a new version of the fantasy role-playing Elder Scrolls series, Skyrim the action-packed Assassin's Creed Revelations and the long-awaited Legend of Zelda update for Wii.
In reality, Uncharted 3 has to duke it out at retail with an unprecedented surplus of high-quality recent releases, including Batman: Arkham City and id Software's Rage. In the fantasy world, "he would snap both of their necks," jokes Amy Hennig, creative director at Naughty Dog, the studio that developed the Uncharted games.
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